NBA All Star Weekend is amongst us. That means you can expect a lot of ATL strippers headed to Houston, new footwear releases from the swoosh, the dunk contest, and some fresh ad spots.
Check out two new commercials one for the Jordan XX8 and the other letting you know KD Is Not Nice! I'm sure these will be on heavy rotation on the tube this weekend. What do you think?
Jordan - Dare To Fly spot. I like this one a lot. MJ always make a great narrater.
Kevin Durant kisses his mom before games, gives respectful interviews and always makes time for the fans. He's the nicest guy in the NBA. There's no way he could be responsible for a rash of vicious highlight dunks. Or could he?"
Intro to Locations PA for Features, Television and Commercials Saturday, June 11th, 2011 10:00am - 1:00pm 3 Hour Class - LIMIT 35 STUDENTS REGISTER NOW
$50 for ATL Film 365 Members/$65 for Non-Members
Interested in photography, good at cold calling, sales, and speaking to strangers, love working outdoors, great at problem solving, able to work unsupervised? If so, you'll should consider a job in the Locations Department starting as a Locations PA. Learn terminology, protocol, tools of the trade, what it's like to work as a Locations PA, how to get and keep a job, what people hiring look for in a Locations PA, and the disposition needed to work as an Locations PA and eventually join the ranks of Georgia's Locations Managers and Scouts!
Instructors: Kalena Smith – Assistant Location Manager and Scout (The Three Stooges, Necessary Roughness and Detroit 1-8-7: Pilot Episodes; The Walking Dead and Past Life: Seasons 1; Ben 10: Alien Swarm), Seth Zimmerman – Assistant Location Manager and Scout (The Walking Dead, Warm Springs, The Gospel, ATL, Stomp the Yard, Three Can Play That Game, One Missed Call, Van Wilder: Freshman Year, Halloween II, The Joneses, and The Odd Life of Timothy Green), Andrew C. Kirk (The Three Stooges, Zombieland, Fast Five, Killers, The Walking Dead, Wanderlust), Tony Holley – Location Manager and Assistant Location Manager (Single Ladies, My Super Psycho Sweet 16: Part 1 & 2, The Gospel, We Are Marshall, Broken Bridges, ATL).
Location: Hollis Gillespie's Shocking Real Life Workshop Space 327 Nelson St. STOREFRONT SUITE #313 Atlanta, GA 30313 FREE STREET AND DECK PARKIN
SportsArc is the premiere sports action film company in the industry. Its' executives are credited with shooting and coordinating the sports action and casting the athletes in more than 330 episodes of television and 27 feature films. The company developed the world's first athlete casting community and is currently looking to add to its' talent pool. We want actors with real athletic talent, or real athletes who are interested in acting.
Please go to http://www.SPORTSARC.net to VIEW THE SIZZLE REEL so you understand a little about the company, then POST YOUR ATHLETE PROFILE by visiting the casting page. Feel free to contact our casting department at (213)613-2750 for any additional information.
Location: Los Angeles Compensation: $265 per Shoot Day e: casting@sportsarc.ne
Advertisers are rolling out celebrities, animals galore and old favorites to capture the attention of more than 100 million people expected to tune in for Super Bowl XLV on Sunday.
A sampling of commercials people are bound to be talking about after the game:
BEST BUY: Odd couple Justin Bieber and Ozzy Osbourne will star in the electronics seller's Super Bowl debut in the third quarter that promotes a new program where Best Buy will buy back electronics when customers decide to upgrade. The ad's still under wraps, but pairing the teen idol and the prince of darkness certainly fires the imagination.
AUDI: One of at least nine automakers advertising during the Super Bowl, Audi's ad during the first break after kickoff is targeted at younger buyers. It shows people escaping from a posh prison to illustrate the difference between "old luxury" and Audi.
CAREERBUILDER.COM: The mocking office chimps that show why viewers might want to look for a new job return in a third-quarter ad.
GODADDY.COM: Promotes the .co alternative to the .com Web domain in an ad that shows celebrity fitness trainer Jillian Michaels and racecar driver Danica Patrick seemingly naked and directs viewers to its Web site to see the ending.
PEPSI: PepsiCo teamed with Eminem on a first quarter stop-motion animated spot that uses a puppet with Eminem's likeness to promote Lipton Brisk. Also has three ads each for its Pepsi MAX and Doritos, all created by fans.
SNICKERS: Comedians Roseanne Barr and Richard Lewis star in a second-quarter ad. It's an encore to last year's hit commercial that saw Betty White take a vicious tackle on a football field.
E-TRADE: The online investing site brings back the popular talking babies it introduced in 2008 in a third-quarter ad.
ANHEUSER-BUSCH: The brewer will promote an imported brand, Stella Artois, for the first time on the Super Bowl. That ad stars actor Oscar-winning actor Adrien Brody as a 1960s jazz club singer. (If you're looking forward to Bud Light's legendary humor, it has three commercials coming, too, which it has teased on Facebook.)
SKECHERS: Kim Kardashian "will break someone's heart," the shoe maker says, in an ad for toning shoes near the two-minute warning.
VOLKSWAGEN: The automaker's trademark whimsy permeates an ad in which a Darth Vader-costumed boy tries using The Force on household objects and his father's Passat.
With nearly $18 million in annual revenue and 31 employees, ShoppersChoice.com, a Baton Rouge company that operates a handful of e-commerce sites, is substantial -- but it's no Wal-Mart. Yet for just $2,500 to $3,500 a week, commercials for BBQGuys.com, its online store for grills, run alongside ads for Wal-Mart on the Food Network and a few other channels.
Mike Hackley, founder and CEO of ShoppersChoice.com, launched his low-budget campaign using Google TV Ads, which lets businesses buy advertising time on national cable channels and the satellite service Dish Network. Google TV Ads essentially works like AdWords, except that instead of bidding on search terms, you bid on airtime.
After hiring a local production company to produce a 30-second spot for $2,500, Hackley began planning his TV strategy. Internal research had shown that most BBQGuys.com customers are 35 to 65 years old and make more than $80,000 a year. Hackley entered that information on the Google TV Ads website, and, using data from Nielsen and other sources, the site suggested shows, times, and channels that matched the target audience -- including programs on the Golf Channel, ESPN, and HGTV. Using a keyword search, Hackley also found shows about grilling. For instance, a search for barbecue grill comes up with programs like Food Network's Boy Meets Grill as well as an episode of Family Guy on TBS, in which the world's dictators attend a barbecue.
Then Hackley bid on his choices using Google's auction system. Advertisers set a daily budget and a maximum price they will pay for their ads to be viewed 1,000 times (also known as a cost-per-thousand impressions, or CPM). Google then auctions the time slots, so the winners pay an amount equal to or less than their bids. For a program with a weekly audience of 30,000, a $7 CPM would cost roughly $210. Hackley found he was able to reach 1.5 million to 2 million viewers for about $3,000 a week.
The spot initially ran on a mix of programs on 10 channels. "From there, we were able to see our results and adjust accordingly," says Hackley. Just as with AdWords, Google TV provides real-time analytics. Using data culled from the set-top boxes of 4 million Dish Network subscribers, Google calculates how many people watch each commercial.
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