Driven By Disrespect: Watch Scooter Braun Explain How He Built An Entertainment Empire (Video)
Get a sandwich and a beverage. Come back. Press play. Stay and pay attention until it stops. Then play it again and take notes. The 'Blueprint' is in there! There is soooo much game being laid out plain by Scooter Braun as he tells his story in this sitdown for Complex.
Scooter Braun is a visionary for the self-made, social media age. After catching the eye of Jermaine Dupri as the hottest young party promoter in Atlanta, Braun signed and diligently broke Asher Roth and Justin Bieber. He went on to manage a bevy of global pop stars to expand his company into other facets of entertainment and to weather some very public storms, all while gathering a following as big as some of his acts.