On March 19th, 2012 Nike Ultra Endurance Athlete Jason Lester began The Journey for a Better World in NYC. Over the next 102 days, he has run and biked 4,800 miles across the United States to Oregon to show the world how a Better World starts with sport.
Along the way, he made a stop in ATL on April 13th, where I got the chance to meet him and hear about his journey. I penned a poem entitled "Better Journey" as a surprise to welcome him to Atlanta.
As a result, Jason challenged me to make a song called "Never Stop" which is his mantra. A month later, and several more states into his journey, I FINALLY put together a theme song for Jason called "Never Stop."
Produced By NYC DJ/Producer DJ Eleven (The Rub), this track is designed to "do good with a vengeance."
Jason is inspiring the world through sport, as I try to inspire the world through music.
It's amazing what a little inspiration can do.
Be sure to follow Jason's journey at:
You can follow my journey Here, as well as:
http://www.thekaoseffect.com & www.senorkaos.com
LISTEN & DOWNLOAD: SENOR KAOS - "NEVER STOP" - NIKE BETTER WORLD PROMO