Trevon Patterson

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About Me
Dj3two1 can cater to both the party-gods and the innovators of your favorite brand. As a musical taste-maker, the consistency and dedication are the main ingredients to his success. With nearly 20 yea... Read More


 

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Dj3two1


My First E-Book

   

My First E-Book

  Peace #Tr3Gang!  Well today is day 1 of the 30 day stay at home orders here in NC, although to me it seems like the rules are the same as the 14 day quarantine we've been under for the last 2 weeks.  I hope you all are still holding up well and remaining healthy during this weird time.  I love seeing the Tik Tok videos on my feed, and I'm really loving the family time you all are sharing with the world.  So last week I wrote my first e-book "How To Fire Your Boss" and the process of writing it wasn't that bad.  So what made me write it?  Let's talk about it.

  A year ago I came up with the idea of writing an e-book and came up with that same title while I was boarding a plane coming home from my birthday trip to Tampa.  But I never worked on it when I got back, I was in my own way.  Which is crazy because I've been wanting to create digital products for the longest time, and simply procrastinated.  Covid-19 put everything on hold so I had no excuse and nothing but time to get it done.  So I learned how to create an e-book on YouTube University and went to work.  After completing it I had to ask myself why the hell did I procrastinate with this project, the inner me had no answer.

  I wrote the e-book for people that's working at a job they despise going to, and I provide ways they can fire their boss so they can live life on their terms.  It's a beautiful feeling being in control of your career and life.  Setting your own hours, pay, no limits on vacation days, and more importantly improving your overall quality of life.  Entrepreneurship has afforded me more time to spend with my family, and the resources to invest in experiences like traveling.  Is this journey easy?  Nope far from it, it does require a certain degree of work.  But the reward is far greater once you've made the sacrifice.  How To Fire Your Boss will be available tomorrow at 3two1radio.com (hit the last tab and the site link will be there).  The e-book is $5, audio version is $5, and the bundle is $10 and you'll get a free worksheet with it.  Love


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Quarantine Life

   

Quarantine Life

  Peace Tr3 Gang!  How are you all holding up during this beer virus shutdown?  Not even going to lie to you, restaurants closing temporarily has impacted my business.  This year I wanted to work on building my online store selling my merchandise so I can have online income that won't be affected by things beyond my control.  Unfortunately I'm still in the early stages so the income isn't consistent, but I'm still going to work towards building it up despite what's going on.  Honestly this situation is making me get creative with being productive.  Here's what I plan to do while on "lock down."

  With my residencies postponed, I'm going to finally work on a e-book series.  Since I've been home, I've taken time to learn how to make e-books and also the niche I'm going to jump into.  I'll also work on my audio series as well, I'm focusing on creating digital products as a way to monetize my podcast and my social media.  This also the perfect time to work on improving my content for social media, so the next 30 days will be perfect to implement new changes and routines for my brand.  Even though the circumstances really suck, the positive is this is a prime opportunity to turn things around in my life and with my businesses.

  At first I was slightly worried about my finances but worrying about it wouldn't solve anything or help at all.  So I've shifted my focus to remaining proactive and positive.  One part of my business may be affected but my marketing agency isn't so I can still work on getting new clients on top what I've stated previously.  This is why having multiple streams of income and having a growth mindset is so essential.  The 10k a month plan is still in motion, just had to make changes that were necessary, but I will still make it happen.  Love


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Stay Down

   

Stay Down

  Peace #Tr3Gang, this beer virus got the world going crazy right now especially here in 'Murica.  We got rich folks buying more stocks and the rest of the people are buying toilet paper and then they wonder how the rich get richer.  But I digress, I hope you all are doing well despite this crazy pandemic.  Just make sure you're still making wise decisions and investments during the madness.  When things look bleak, we still have to stay down and keep our eyes on the prize.  

  Lately I've been reading The Wealth Choice by Dennis Kimbro and one of the keys in the book is being committed so that wealth can wrap it's around me.  I've also been listening to Nipsey Hussle "Been Down" on repeat and he raps "this what happens...stay down..game bless you."  Those 2 elements speak to me because I'm growing through a struggle moment building my brand in a bigger city coming from a small town.  I've been frustrated, questioning did I make the right decision coming to the RDU area.  Challenges working with impatient clients, but today before I started on this post I opened my daily motivational reader.  The title of today's passage read "Greatness Takes Time" which is fitting because just 8 hours prior I was venting to my good friend about my frustration.  I'm taking heed to the messages, I'm going to stay down and continue to grow through this.  I was never going to give up, but I'm not going to make any changes or switch up what I'm doing.  I have to stay down and give it time to work.

  Stay down is more than just a phrase, it's a major key to achieving our goals.  We've developed this microwave mentality and don't give things time to be great.  We got through situations that test our patience and commitment, will we stay down or will we switch up when there's a setback?  Take your time, and stop rushing because greatness takes time.  Love.  


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Slow Progress

   

  Peace Tr3 Fam!  Is it me or is February moving slower than January?  Maybe it''s because my trainer in VA got me doing this ab challenge for the entire month.  I got this ab roller and the challenge is 29 reps everyday for the entire month.  I should''ve switched up my eating to go with the challenge but I missed that opportunity, sad to say I still have no abs (well when I flex I can see them).  But the gut is still here chilling, not for long tho because March I''m tighten up.  But this month has been lit business wise, once I had my plan in place I haven''t looked back.  Writing down your plan is like a road map for your journey, it may not be straight and narrow but I know where I''m headed.    So Yo! Karaoke is consistently growing and moving in a positive direction, I have a new residency at Rookie''s in Wake Forest which is right outside of Raleigh.  My situation with Applebee''s in Roanoke Rapids has expanded from 1 Thursday to 2 Thursdays a month starting in April.  I''m working on another situation with this Sweepstakes (internet gambling spot) in Raleigh where I''m hoping to do karaoke there 2 Saturdays a month.  My goal is to generate $24k annually just from my residencies alone.  The long term goal is to build the brand up to the point where I''m hosting Yo! Karaoke at major resorts like Harrah''s, Hard Rock Cafe, etc and generating 6 figures from those situations.  But I have to be able to manage what I''m doing now in order to grow to that level.  Plus I don''t want to be in bars and restaurants forever.  The first Sang & Play event is around the corner and I''m excited about it.  There''s over 100 people interested in the event on Facebook, I believe I''m onto something with this.  What I love about it is I don''t need 3-400 people to make it a success.  I want to build it to where I can get a consistent 100 people whenever the event takes place.  I just want those people to come out and have fun, from couples to singles I want to create fun vibes for everyone.  If 100 people come to the first one, I might get too turnt up lol.    The plan is still in phase 1 but I''m excited to see things evolve/grow into what I envisioned, one thing I want to develop is patience and appreciate the process more.  Because the process is us living out our dreams instead of chasing them.  See we bought into the notion of chasing the end result of the process, so we call it chasing our dreams.  When the whole time we''re living out our dreams during the process and didn''t even realize it.  Next week I''ll update you all on my Youtube strategy, but until then check out the latest vlogs on the video tab and episode 14 of 3two1 Radio is live too.  See you all next week, love


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In Motion!

   

In Motion!

  Peace Tr3 Fam!  How's life?  I'm in a great space, started meditating after working out and it's really been a big help mentally.  So last week I laid out my plan of how I'm going to build up my revenue to $10,000 a month, and what I love about the plan is each idea can bring in $10,000 a month.  In 4 years I should be sitting at $75,000 a month, and it will allows me to create opportunities and hire team members.  I can show them the ropes, and teach them how to be more valuable in the marketplace.  Shortly after last week's post went live, the plan officially was in motion so let's get into that!

  I'm all about taking action, so I didn't want to waste any time with getting started.  I texted a client that I was working with and ran my idea by him.  Once we talked on the phone we locked everything in to make my event happen.  So the event I'm planning is called Sang & Play:  Yo! Karaoke meets Game Night and it will be March 7th in Rocky Mount, NC.  I'm focusing on putting on a great event and not so much the outcome.  I don't need 3-400 people to make this event successful, if 75 people come out and have a great time then I'll be happy with that.  Expecting a sell out right away is unrealistic, and this isn't a one time event.  Having a realistic goal is key, nothing wrong with wanting an event to sell out.  Just have to build towards that.

  My plan moving forward is to create an email database/community separate from social media, I can directly communicate with the new Tr3 Fam crew.  With social media it limits how many people actually see your content, only 5-10% of people on your list see your content.  Having a direct connection is a more efficient way to building a connection, I can update them on the next event, promote my merchandise, and my YouTube channel.  So the key at this point is being consistent, and enjoying the process.  Can't wait to update you all next week.  Love.

SN:  Vlogs 41-43 and episode 12 of 3two1 Radio is live on my app!  Definitely check those out


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Ways To $10,000 A Month!

   

Ways To $10,000 A Month!

  Peace Tr3 Fam!  So the other day after meditating I grabbed my notebook and instantly went into brainstorming mode.  The thought hit me, ways I can make $10,000 a month.  I started thinking of how I can make that a reality, so the first idea was weddings.  I can DJ 5 weddings at $2,000 per wedding that will bring in $10,000 a month.  The 2nd idea is monetizing my YouTube channel, so I have to step my game up with the content and increase my views and subscribers too.  The 3rd idea is digital products, and that could be e-books, online courses, downloadable audio series.  Not a fan of writing but I might have to get over it and drop a few e-books.  100 people buy a $100 course that will bring in $10,000 is just one example, with digital products there's so many options that can bring in $10,000.  Which brings me to my 4th idea, selling merchandise (which I'm already doing).  I need 500 people to buy a $20 product which will equate to my goal.  What I love about ideas 2-4 is the earning potential is unlimited once I build it up, I love living in this new economy what a time to be alive!  Now my 5th and final idea, throwing my own events!  All I need is 100 people to come to my events at $20 a head to gross $2,000 and I have to do that 5 times to hit my month goal.  I have a special event I'm planning and I believe it can evolve into a great brand like Yo! Karaoke.

  I'm sharing this because I want be transparent on my journey and use my experiences to inspire others to not only go after what they want but make a plan of action of how to make it happen.  I'm going to be open about the whole process, the ups and downs of it.  I'm not afraid to broadcast my lows, we all go through them.  Also I don't want to make $10,000 just to buy a bunch of liabilities either and show them off on social media.  I want to create opportunities for others, and I want to use a percentage of my revenue to help my community.  This has given me renewed focus and purpose for my businesses (there are 2 more ideas but they're for my social media management agency).

  So the first step towards making this happen is I'm going to plan my first event, and the reason why i'm focusing on that first is I can use the events to market my other ideas.  I'm also creating an email database so I can use my email marketing to promote my YouTube channel, my merchandise, and my digital products.  Laying the foundation to put a system in place that can work on it's own while I'm sleeping.  I can't wait to update you guys on the next post.  Love.

SN:  3two1 Radio episode 11 is live!  Check it out and tomorrow at 9 am episode 41 of my vlog will be live too all on this app.  


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Wanting More

   

Wanting More

  Peace Tr3 Fam, recently after finishing a gig at Duke University I found myself feeling unfulfilled on my journey.  The ride home is when I get lost in my thoughts, normally I'm reflecting on the show I just did or I'm thinking about my goals.  This time was my mind was on another level, I asked myself why am I settling?  When am I going to move on from being the $75-$100 per hour DJ?  When am I going to spin at bigger events? 

  Don't get me wrong, I'm very grateful to be able to this for a living full time but there are things I want to accomplish.  What could that possibly?  I'm already fortunate enough to live off DJing right, man I want to travel the world and share my craft.  I want to spin at festivals, inspire people, and make an impact.  Great DJs like Khaled has pushed the culture to new levels, and I want to be part of that experience.  Now my version of success is going to be different from Khaled's and other great DJs, and that's cool.  I want to push the culture to a new level my own way that will still make an impact.

  Just recently on my podcast I spoke about being specific about what you want out of life, so I'm going to take my own advice and share with you all what I want to accomplish in my DJ career:
1.  Lock in residencies with major venues like Hard Rock Cafe, Harrah's, 
2.  Book festivals and brand events
3.  Create residual income
4.  Inspire my generation and generations to come.  
  I'm switching up the direction of my blog and vlogs, I'm documenting the entire journey and still sharing tips along the way.  This should be fun.

  Now available on this app is episode 10 of 3two1 Radio & episode 39 of my vlog, press play.  


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True Meaning of Wealth

   

True Meaning of Wealth

  Peace Tr3 Fam!  The first month of 2020 is almost over wow!  I always look at January as the foundation month, implement new habits, and tactics that will help you grow.  This month has been super productive, I started the home buying process.  Summer 2020 I will be a homeowner, I refuse to pay over $1,200 in rent.  This year I'm beginning to build equity, without a doubt.  I'm documenting the journey and I can't wait to share it with you all.  So let's jump into the topic of this post, the true meaning wealth.  This was inspired by a post I saw on Instagram and a conversation I had recently so let's jump right in.

  The definition of wealth is "plentiful supplies of a particular resource" (well that's 1 of the definitions) but one thing I noticed as a culture is we idolize high income earners and the material items they possess.  But is that the true meaning of wealth?  The crazy thing is we idolize this lifestyle that actual wealthy people don't even live.  Don't get me wrong, it's perfectly OK with having nice things.  But luxury material items are not a key sign of being wealthy or possessing wealth because at the end of the day it's a liability.  Wealth is determined by the assets you possess, so instead of investing in luxury liabilities put your money into income producing assets.

  The true meaning of wealth is being able to survive without another paycheck, one thing about the high income earners I mentioned in the last paragraph is that when things go left they lose EVERYTHING!  That's what happens when you invest heavily in liabilities.  There are examples like the Recession in '08 and the Government shutdown in '19 that I hoped would open people's eyes that they need to focus on planning for the future.  Nothing lasts forever, so you have to prepare for that.  Ask yourself this question, can you survive without another paycheck?  What good is creating a luxurious lifestyle that can fall apart after missing just 1 paycheck


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No More Living Paycheck To Paycheck

   

No More Living Paycheck To Paycheck

  Happy 2020 Tr3 Fam!  First post of the new year so why not talk about a major issue plaguing our community, I'm talking about that dreaded paycheck to paycheck lifestyle.  Did you know that roughly 76-78% of Americans live paycheck to paycheck?  That's a lot of people, we're talking nearly every person in the US is 1 paycheck away from being homeless.  Imagine working 40-50 hours a week just to live check to check, that's frustrating just thinking about it.  So what is the solution?  Let's talk about it.

  First solution is changing your mindset and how you view money, if you look at money as a means for survival that's not your fault.  That's how you were raised probably, and you've inherited a generational viewpoint of money.  I'm sure that viewpoint is "get a job, so you can make money to pay bills."  Once you shift your mindset and look at money as a tool that's when things will change.  Once I shifted my mindset about money it was like I reached a new level like in a video game.  How do you shift your mindset?  Read!!  You have to feed your brain, when I read Rich Dad Poor Dad that changed how I viewed money tremendously.  It's so much information at the palm of your hands, so in 2020 there's no excuse for you to still be living check to check.

  Another solution is spending habits, I was talking with my mom about money and she said something that resonated with me.  Just because you make xyz thousand a month doesn't mean you have to spend that much every month.  Get your spending in check and start making better decisions.  Don't go and finance a car that's going to cost you $500-$700 a month, then turn around and pay $150 for cable.  That's close to a thousand dollars right there (every month!) and that's just for your vehicle and cable, I didn't even factor in rent, phone, and everything else.  So check your spending habits, and know where you're money is going.

  I wanted to have this conversation because I don't want you all to suffer with this check to check lifestyle.  I lived it as well and I know how frustrating it can be.  A lot of times we live check to check as a result of the decisions we've made, that's why I said let's make better decisions.  Bills never stop coming, I know and I feel you.  But you can control the number of bills you have each month.  I hope this helps you ditch the check to check lifestyle in 2020, love


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Dealing With Rejection!

   

Dealing With Rejection!

  Peace Tr3 Fam!  Welcome back to the blog and thank you for taking time out to check out this post.  Please tell your friends to download my app, it will add value to their life as I share things I've learned on my journey.  I also have merch available at here and make sure you use the promo code to get free shopping.  Now that I've got the church announcements out the way, let's get into the topic of rejection!  I feel like this is a topic that isn't discussed too often, so I was inspired to share my experiences with rejection and I hope it will help you on your journey.

  Rejection is never easy to deal with, whether it's someone you have a crush on or a client you're trying to work with for your business.  But letting the fear of rejection stop you from going after what you want is flat out insane, first you're letting fear control you and fear is nothing but false events appearing real.  Rejection hasn't even happened but the thought of it stops a lot of people from going after what they truly want.  PLEASE STOP!  Life is too short, and rejection is like failure it's inevitable.  You can't avoid it, but it's not the end of the world.  When you fail a test in school, you don't flunk for the semester.  You have other opportunities to do better.  In life you have endless opportunities to keep trying after rejection, so keep shooting your shot!

  There's a saying in Hollywood that you have to have thick skin due to harsh constructive criticism, it's the same thing in life outside of Hollywood.  You can't be in your feelings or sensitive on this journey, once you get that rejection email or no response you've got to move on to the next.  When I was selling radio ads on my show I got left on "seen" by multiple people on FB messenger.  Now if I were to get in my feelings and upset over those group of people that ignored my message, then I would've missed out on a client that offered to pay me $1,000 for advertising on my show (that went directly to me).  So whenever you get rejected, just move on and keep at it.  Eventually you'll end up in the right situation.

  It's time to stop fearing rejection, & it's also time to get out of our feelings whenever you get rejected.  It's going to happen, you can't avoid it.  Take each rejection as a lesson (yes just like failure) and learn from it.  Switch up your approach, practice it until you feel comfortable naturally executing it.  2020 is near and we're moving different in the new decade.  Love  


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